Cookie Policy

Cookie Policy

Last updated: 11 June 2025

Everyone TV Devices Limited uses cookies and similar tracking technology (collectively, “cookies”) on our website freesat.co.uk (our “Website”) and the Freesat mobile app (the “Freesat App”), together our “Digital Properties”. This Cookie Policy explains the types of cookies we use and the reasons we use them, and gives detailed information about the various cookies set on our Digital Properties, including whether they are set by Freesat or a third party. Our Digital Properties will only use cookies where you consent to their use, the exception being strictly necessary cookies which are required for the functioning of the Digital Properties. Read on for more information.

What is a cookie?

A cookie is a small amount of data, which often includes a unique identifier, that is sent to your device browser and is stored on your device. Some cookies expire at the end of your browser session while others remain on your device for longer. Cookies are used for a variety of reasons, including to make the Digital Properties function properly, to help us provide you with a good experience when you use or browse the Digital Properties, to remember what’s in your basket, and to show you content we think you’ll be interested in.

First party cookies and third party cookies:

Our Digital Properties use both first party cookies and third party cookies. First party cookies are set directly by our Digital Properties and are often used to recognise your device when it revisits the Digital Properties. For convenience, we use third party tools and services to understand more about our visitors and users. Examples of these third party tools and services which are within Freesat’s control include Google Analytics, Google Tag Manager, the Mapp site-wide pixel and the Facebook site-wide pixel.

If you click on content on our website which links through to social media platforms (embedded content) you may also receive cookies from these third party websites or domains, which may be used by that third party to recognise your device. Third party cookies are commonly used for website analytics or advertising purposes, so they can show you ads for products and services based on your interests. In addition, other third parties may track your visit from a prior website when you navigate to our Website.

We use the following types of cookies:

Essential cookies.

These are cookies that are required for the operation of our Digital Properties. They include, for example, cookies that enable you to log into secure areas of the Digital Properties, enable shopping cart or payment transaction functions for our webstore or keep track of your use of the Digital Properties and identify your user session. These cookies are always on when you visit our Digital Properties.

Performance/Analytics cookies.

These cookies allow us to recognise and count the number of visitors to our Digital Properties, and to see how visitors move around our Digital Properties when they are using it.

We use third party tools and services to help us with our analysis. For example, we use Google Analytics to collect information about how you use the Digital Properties. This information is reported on an aggregated basis and includes information about the pages of the Digital Properties you visit, what you click on whilst you’re visiting and how long you spend on each page. We use information from Google Analytics to improve the way our Digital Properties works and to learn which content is of interest to our customers. To learn more or opt out of Google Analytics specifically, click here.

We will only use performance cookies if you have agreed and you can switch them off at any time.

Functionality cookies.

These cookies are used to recognise you when you return to our Digital Properties and provide enhanced functionality. They may be set by us or by third party providers whose services we have added to our pages (for example, where we embed content from social media).

These cookies enable us to greet you by name and remember your preferences (for example, where you set your region on the TV Guide page), and also enable your interaction with third party embedded content to occur smoothly. We will only use functional cookies if you have agreed and you can switch them off at any time. If you do disable these cookies, some aspects of the Digital Properties may not function as we intended.

Advertising cookies.

These cookies record your visit to our Digital Properties, the pages you visit and the links you follow. We may use targeting cookies to build a profile of your engagement with our Digital Properties, webstore and any marketing communications you may receive from us. We may use this information to make our Digital Properties, advertising and/or marketing communications (where permitted) more relevant to your interests, including emailing you if you begin but don’t complete a purchase journey on our webstore. For more information about how we process your personal data to send you marketing communications, please see our Privacy Notice.

How to control cookies:

You have the right to control non-essential Cookies. You can exercise your Cookie preferences via the cookie banners and privacy settings made available on our Digital Properties. You can also update your preferences:

  • You have control over which types of cookies are set on our Website during your first visit. If you would like to change your preferences, please visit our Cookie Preference Centre by clicking the link under the heading ‘Reviewing your cookie choices’ below, where you can toggle on or off different types of cookies.
  • within the Freesat App by visiting the "Settings" section of your app and opening ‘Tracking & Cookies’ where you can amend your preferences.

You can also set your browser to refuse all or some browser cookies or to alert you when websites set or access cookies. The ‘Help’ function within your browser should provide you with instructions. However, if you disable or refuse necessary cookies, please note that some parts of this Website may become inaccessible or not function properly.

In addition, most advertising networks offer you a way to opt out of targeted advertising. If you would like to find out more information, please visit www.aboutads.info/choices or www.youronlinechoices.com.

Reviewing your cookie choices

Website

To see which cookies are used on our website, and your preferences, please visit the Cookie Preference Centre by clicking by clicking below.

Freesat App (IOS and Android)

Type of CookieWho serves themType
Essential CookiesFirebase - Crashlytics - this Cookie is a crash reporter that helps us track, prioritize, and fix stability issues. See Google’s Privacy Policy for further information on how it processes personal data.Persistent
Functionality CookiesFreesat – Location Cookies 
 - if you allow location services, this Cookie allows us to temporarily access your current location to identify what content is relevant to your regionSession
 - if you have initially allowed the location services, we are then able to use a Cookie to provide you with content that is relevant to your region, without accessing your current locationPersistent
Performance / Analytics CookiesFirebase - Google Analytics for Firebase to track use of the Freeview Mobile App for our internal analytics purposes and to improve the quality and relevance of the Freeview Mobile App. See Google’s Privacy Policy for further information on how it processes personal dataPersistent

How often will you update this Cookie Statement?

We may update this Cookie Statement from time to time in order to reflect, for example, changes to the Cookies we use or for other operational, legal or regulatory reasons. Please therefore re-visit this Cookie Statement regularly to stay informed about our use of Cookies and related technologies.

The date at the top of this Cookie Statement indicates when it was last updated.

Where can I get further information?

If you have any questions about our use of Cookies or other technologies, please contact us by following the instructions available here: https://www.freesat.co.uk/about/contact-us